About Us

About Go Green World Products, LLC


Go Green World Products LLC was conceived in 2008, by a US Military Service-Disabled War Veteran who had served over 20 years in the Navy and had a multiple discipline engineering background. He felt the need to continuing to help others by developing and manufacturing products that were better and safer than current commercial brands. Originally born and raised in Arizona, he returned to Arizona with his family who were also from Arizona. The original plan was to engineer something that would help the automotive industry, but do to circumstances out of his control, the focus turned to other product development and a diversification in the business model. Currently focused on Coatings, Water and Waste Water Treatment and Hazardous Spill Containment, Cleanup and Remediation. Today the company has developed and manufactures a full line of all-natural plant based sustainable coatings (paints, stains and sealers). A natural waste water treatment additive that dissolves the slug that builds up in septic systems, waste water treatment plants and in grease traps; to include leach lines and leach fields and works all the way to the water table, yet is so safe it can be used in fish hatcheries. And multiple natural spill clean-up and remediation products, most that require no hazardous material disposal after being used.


Dedicated to the environment and preservation of the heaven and earth are two values Go Green World Products promotes. By pursuing raw materials from the earth that can be utilized to produce products that are ecologically responsible we can ensure a brighter future for our children.


·         To lead by creating quality products that respect and sustain our natural world including the use of waste stream materials when possible.

·         To serve our customers by providing safe, effective, innovative products of premium quality.

·         To operate an organization founded on integrity to our customers, coworkers, suppliers, and community.


Our products are fundamentally unique. While there are many so called or marketed products claiming to be “green” and safe, all our products actually are Green and Safe. We do not stand behind legal terminologies to get around telling the truth or bending the truth when being nothing more than EPA compliant. We just tell the truth and by being honest we feel it is more important to our customers than just telling them we are safe, when only being compliant. Safety to our world and to our customers is more important to us.

This includes our coating lines, Waste water treatment and our remediation lines as well.

For example, as it applies to our coating products: zero VOC paints on the market today, our Green Planet Paints® coating lines are the first to move way beyond petroleum toward a truly sustainable plant-based resins and mineral pigments. Making this the only True Zero VOC full coating line manufactured today. To fully appreciate these innovations, a brief review of modern coatings and its history is helpful.

Modern conventional paints are composed of essentially four ingredients: pigment, binder, solvent and toxic additives. Pigment provides the color, while the binder is the “glue” that holds everything together. The solvents adjust the consistency, and the additives improve how the paint mixes and flows and adheres. These four types of ingredients combine to create a liquid that can be painted and will adhere to a substrate or previously painted surface.

For thousands of years before petrochemicals, paints have been made from a wide variety of natural materials, such as lime, casein, linseed oil, chalk, clays, minerals and plant resins. Painters of old made their own paint according to local resources and their own knowledge.

Then came petroleum. With the growth of the petrochemical industry after World War II. The milk-based paints common at the time were replaced with synthetic petroleum-based products. Pigments, resins and additives were synthesized in the laboratory and mass produced in factories. Synthetic biocides allowed the easy preservation of the paint in the can, so it could be stored indefinitely and shipped anywhere. This “new” synthetic paint eventually became the accepted standard for house paint. But as we’ve come to learn, along with the convenience came a number of costs: to human health, planet, pets and beauty of the finish.

·         Human Health. Commercial paints can contain up to 1500 different petrochemicals, many of which are very harmful. Most of these chemicals, but not all, are regulated by the EPA using the term VOC (volatile organic compounds.) This definition is somewhat misleading though, as not all harmful paint chemicals fall under the VOC definition. Furthermore, the EPA allows up to 5 g/liter of VOC’s in the zero VOC rating.

·         Manufacturing Planet. VOCs not only contribute to smog, they are also potent greenhouse gases.  With the huge amounts of energy needed to drill, ship, and refine petroleum into components for paint, petroleum-based paints are simply not sustainable.

·         Beauty.  Petroleum-based paints, being synthetic and highly processed, produce colors that lack natural complexity and all too often look and feel “lifeless.

Most paint companies, in attempting to “green” their paints, have focused on the human health aspects, removing or replacing particular additives so as to meet the low and zero VOC criteria established by the EPA. Yet their paints are still petroleum-based, with pigment, binder and additive remaining synthetic.  Not to mention that with the exception of clay paints and powder tints, everyone uses the same synthetic petroleum-based tints to color their base paints, which results in VOC’s being added to the paint at enormous amounts when colored. Even though these tints are called zero VOC tints. The truth is, they only have to be below 250 g/l to be called zero VOC. We call this extremely high VOC’s. We here at GGWP make our own tint systems and we are at truly zero in VOC’s and 100% bio content, using nothing more than mineral pigments and plant materials to make them.

This is where the Green Planet Paints® lines are different. We’ve made three key choices in formulating our coating products:

1.       To move beyond petroleum, using plant-based binders and additives only.

2.       To minimize or eliminate additives and not over-formulate, which not only creates more synthetic products in our waste stream, but takes the life out of the paint. So, we use plant waste stream materials to make these items for our products. Items like soy ester oil from vitamin E manufacturing and tree sap from the lumber industry.

3.       To use mineral pigments that are produced with low energy processes, resulting in unique, lightfast colors, in a simple, easy to use color palette based on the colors of nature.

The result is paints and stains that are truly exceptional–safe, sustainable, durable and beautiful by nature.  And isn’t that what our paint and stain products should be?

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